Lévis, April 5, 2012 – Creaform, leader in portable 3D optical measurement technologies and 3D engineering services, proudly unveils today the result of its brand revitalization project, carried out as part of its 10th anniversary celebrations.
“The revitalized brand marks yet another significant milestone in the existence of our company, said Martin Lamontagne, CEO at Creaform, and it was the logical follow-up of our repositioning efforts toward the target markets of metrology (industrial measurement), non destructive testing (NDT), health care and engineering services. I am very satisfied with the final outcome, and I have no doubt that the new branding will be another asset that will help us in reaching our sales and international expansion goals”.
In addition to that and according to VP Marketing Stéphane Auclair: “It was important that the revitalized brand would help us in becoming more efficient at communicating the value of our offer across our target markets, and also increasing our recognition and notoriety globally. Our new visual identity perfectly reflects the spirit of our company, as it is more vibrant, refined and similar to that of major worldwide brands”.
Creaform develops, manufactures and sells 3D portable measurement technologies and specializes in 3D engineering services. The company offers innovative solutions that cover the entire range of 3D applications, including 3D scanning, reverse engineering, advanced surfacing, inspection and numerical simulation. Its products and services are intended for industries such as the automotive, aerospace, 3D body measurement, consumer products, heavy industries, manufacturing, power generation and research & education. Creaform has developed and sells the Handyscan 3D portable, self-positioning 3D scanners, along with the HandyPROBE arm-free portable CMM and the MetraSCAN 3D optical CMM scanners. The company also brings photogrammetry to all its technologies with the MaxSHOT 3D optical coordinate measuring system. Moreover, the company offers the Creaform 3D Body Digitizers. Creaform reached C$37.5 million in sales in 2011. The company employs more than 300 people worldwide, and has offices in Québec City, Montréal, the United States, France, Germany, China, India and Japan. The company’s head office and Quebec-based offices are 9001 : 2008 ISO certified.