Coalville, Leicestershire, UK, 11 December 2014 – Aerial photography from Bluesky is helping to promote Pink Floyd’s latest album. A sixty second television advert, designed to promote Endless River, the fifteenth and final studio album by the British progressive rock band, features high resolution aerial photography of the River Cam in Cambridgeshire. With excerpts from the album, including the only vocal track ‘Louder Than Words’, and voice over by Sean Bean, the commercial was created by London based Glassworks, a modern post production company supplying high-end digital animation and visual effects expertise.
The original album cover, on which the commercial was based, depicts a young man in an open shirt punting across a sea of clouds towards the sun. Designed by Ahmed Emad Eldin from the concept of his piece ‘Beyond the Sky’ for ‘The Endless River’, Aubrey Powell of Hipgnosis served as creative director for the artwork.
Johnny Fairburn of Glassworks, Producer of the Pink Floyd video commented, “Working with Bluesky to obtain the most appropriate and visually pleasing image has been very easy with someone always on hand to help clarify what we required and what we could do with the imagery.”
James Eddy, Technical Director of aerial mapping company Bluesky and lifelong Pink Floyd fan added, “It is a tremendous honour; Bluesky aerial photography helping to promote the last ever Pink Floyd album. It was also a great pleasure to work with Glassworks to bring their creative ideas to fruition.”
The aerial photography featured within the commercial video was taken from Bluesky’s nationwide archive of high resolution aerial photography. Available to view and purchase online at www.blueskymapshop.com the images were taken during the summer of 2013 and are offered at standard 25cm resolution as well as higher 12.5 cm resolution.
Bluesky is a UK-based specialist in aerial survey including aerial photography, LiDAR and thermal data using the very latest survey technology, including an UltraCam Eagle and an Orion M300 LiDAR system. An internationally recognised leader with projects extending around the globe, Bluesky is proud to work with prestigious organisations such as Google, the BBC and Government Agencies. Bluesky has unrivalled expertise in the creation of seamless, digital aerial photography and maintains national “off the shelf” coverage of aerial photography, DTM and DSM through an on-going 3 year update programme. By purchasing a World first sensor for the simultaneous capture of LiDAR, Thermal and Aerial Photography data Bluesky is in the enviable position of being able to provide customers with unique and cost effective solutions. Bluesky is also leading the way in developing innovative solutions for environmental applications including the UK’s first National Tree Map (NTM), solar mapping and citywide ‘heat loss’ maps and is currently developing noise and air quality mapping products. www.bluesky-world.com
Founded in 1996 by CEO Hector Macleod, Glassworks was launched as a modern post-production facility supplying high-end digital animation and visual effects expertise for the production of creative content, from award-winning commercials to film, promos and digital material. Based in Soho, London, their expertise is built around a core team of specialists in computer animation, digital effects, telecine and compositing. Thier reputation is under-pinned by a passion for quality, innovation and personalised service. www.glassworks.co.uk