Avenza PDF Maps Wins IMTA's 'Best Use of New Technology & New Media' Award

PDF Maps iOS app at the forefront of new technology in digital map delivery and consumption

Toronto, ON, October 3, 2011 – Avenza Systems Inc., producers of MAPublisher® cartographic software for Adobe® Illustrator® and Geographic Imager® geospatial tools for Adobe Photoshop®, is pleased to announce that it has received the Best Use of New Technology & New Media Award at the International Map Trade Association (IMTA) Americas conference in Rancho Mirage, CA. Avenza won the award for its popular PDF Maps app for Apple iOS devices including the iPhone, iPad, and iPod Touch.

"We are ecstatic to receive this award. I’m pleased to see that both publishers and users are finding so much use for PDF Maps", said Ted Florence, President of Avenza. "This app is one of the best tools for acquiring, displaying and interacting with digital maps on mobile devices and tablets, and it is a key component  which complements our other software products, integrating it with map production and publishing workflows."

"The Avenza PDF Maps app is a wonderful and promising new solution for delivering digital GPS-enabled maps to smart phones and tablet devices and one that all publishers should be eager to adopt", said Dave Knipfer, IMTA Americas President and President of Mapping Specialists Ltd. of Madison, WI.

The IMTA promotes the interests of all companies involved in the mapping industry, from retailers of atlases, globe manufacturers to developers of geographic information systems. This year’s awards spanned six categories, including Best Folded Map, Best Atlas and Best Tourist Map Product.

PDF Maps complements MAPublisher and Geographic Imager, the only available methods for authoring geospatial PDF documents within Adobe Creative Suite. PDF Maps is available now on the iTunes App Store free of charge. For more information about PDF Maps, visit the Avenza website at www.avenza.com/pdf-maps.

More about geospatial PDF
Geospatial PDF is a PDF document that contains geospatial information such as real world locations, a coordinate system and GIS attributes. Geospatial PDF documents can be created in GIS applications such as ArcGIS, MapInfo and Adobe Illustrator and Adobe Photoshop with the aid of the MAPublisher and Geographic Imager plugins, respectively. The geospatial data contained in a geospatial PDF document may be accessed and used (for example to locate a specific point or measure distances) without the aid of any additional plugins, using tools found natively within Adobe Reader and Acrobat.

More about MAPublisher and Geographic Imager
MAPublisher for Illustrator is powerful map production software for creating cartographic-quality maps from GIS data. Developed as a suite of plug-ins for Adobe Illustrator, MAPublisher leverages the superior design capabilities of this leading graphic design software. Geographic Imager is powerful software for working with spatial imagery in Adobe Photoshop that leverages the superior image editing capabilities of this raster-based image-editing software.

More about Avenza Systems Inc.
Avenza Systems Inc. is an award-winning, privately held corporation that provides cartographers and GIS professionals with powerful software tools for making better maps. In addition to software offerings for Mac and Windows users, Avenza offers value-added data sets, product training and consulting services. For more information visit the Avenza website at www.avenza.com.

For further information contact:
Tel: 416-487-5116
Email: info@avenza.com
Web: www.avenza.com