Blue Marble to Speak at this Year’s Optech Innovative LiDAR Solutions Conference

Gardiner, Maine – May 20, 2011- Blue Marble Geographics ( is pleased to announce their participation at this year’s Optech Innovative LiDAR Solutions conference in Toronto, Canada on May 31st to June 2nd. Adam Hill of Blue Marble will be presenting a talk on the key concepts for maintaining high accuracy LiDAR data, identifying and preventing processes that degrade data quality, vertical datum transformations, and the real world need for quality metadata.

Blue Marble’s geospatial data manipulation and conversion solutions are used worldwide by thousands of GIS analysts at software companies, universities, oil and gas companies, civil engineering, surveying, technology, enterprise GIS groups, government and military organizations.

Mr. Hill will present a talk on the expansion of LiDAR technology. The focus will be on the enhancements of point cloud resolutions and the increased availability of more precise, and consequently, more vulnerable data. LiDAR, like any geospatial data, can be extremely valuable when gathered, managed, and utilized correctly. A particularly unique characteristic of LiDAR data is the elevation aspect and related 3D coordinate values. When dealing with 3D coordinates, there are extra challenges beyond those that are typical with 2D projected or geographic coordinates. LiDAR data transformations can have major effects on the overall accuracy of the data, and consequently lead to poor analysis when introduced into a project incorrectly. Without proper checks and balances through a combination of; education, training, software use, and clearly defined processes, accuracy degradation can go unnoticed until it is too late. Improper transformation can easily embed corrupted data into your workflow which, you or your users may not find until it is too late.

Last year Optech incorporated Blue Marble’s GeoCalc (coordinate conversion) and GeoTranslate (lidar processing) libraries into their new LiDAR Mapping Suite (LMS). In leveraging Blue Marble’s expertise in this field, Optech now provides their global customers with a reliable and flexible way to manage and process large LiDAR point cloud re-projections.

“We are very pleased to be presenting this year at the Optech ILSC”, said Adam Hill of Blue Marble Geographics. “Optech has turned to Blue Marble’s expansive transformation libraries for our unmatched LiDAR LAS file point cloud transformation and conversion capabilities. By integrating Blue Marble solutions into Optech’s airborne and mobile products, Optech’s clients can further streamline their data conversion and processing workflows. Our partnership with Optech also allows them to focus on what they do best, which is delivering the highest quality LiDAR sensor hardware and data processing solutions.”

About Optech
Optech is the world leader in the development, manufacture and support of advanced lidar and imaging-based survey instruments. Based in Toronto, Canada and with operations and staff worldwide, Optech offers both standalone and fully integrated lidar and camera solutions in airborne terrestrial mapping, airborne laser bathymetry, mobile mapping, mine cavity monitoring, and industrial process control, as well as space-proven sensors.

About Blue Marble Geographics
Blue Marble Geographics of Gardiner, ME is a leading developer and provider of software products and services for highly accurate geospatial data conversion solutions. Blue Marble is known for their coordinate conversion expertise and is the developer of The Geographic Calculator and GeoCalc SDK. The company has been writing GIS software tools and solutions for over 18 years and currently serves hundreds of thousands of users worldwide. Learn more at

Contact Information:
Tanya Galipeau
Blue Marble Geographics
Gardiner, ME, USA
+1(207) 582-6747

Contact Information:
Optech Incorporated
Michael Sitar
Vaughan, Ontario
Tel: 1-905-660-0808